Craig Crabtree Discusses Day 1 Certainty and Trended Credit Data with MNN

Craig Crabtree, SVP and General Manager of Equifax Mortgage Services, discusses the company’s involvement in Fannie Mae’s Day 1 Certainty and the benefit of trended credit data with Andrew Berman of Mortgage News Network. “It’s really a monumental shift in decreasing cycle time,” says Crabtree.  “We’ve been in the industry many years providing verification of [Read More…]

Trended Data – Becoming Mainstream

Businesses continue to face ever-increasing regulations and ever-decreasing margins. Financial services, utilities and communications industries alike are seeking ways to drive more profitable growth while controlling expenses and staying within desired risk thresholds. Today, trended data solutions are helping companies expand their customer universe and improve risk decisioning, delivering positive impact to the bottom line. [Read More…]

HENRYs Represent a Starting Point, Not a Target Affluent Audience

Recently, the concept of the HENRY — High Earner, Not Rich Yet — has become very popular with marketers, especially those looking for audiences with the potential for high discretionary spending. Advertisers looking to reach consumers on their way toward affluence have likely viewed this audience as the perfect target for their advertising campaigns. In [Read More…]

Equifax Announces New Developments at Recent MBA Annual Convention

New developments are on the horizon at Equifax, and attendees of  the recent MBA Annual Convention & Expo were the first to hear how the company is joining forces with leaders in the industry to simplify the loan origination process and move mortgage into the future. Take a look at the headlines below: Fannie Mae Introduces [Read More…]

Get income verification in a matter of seconds

Tap into The Work Number® employment and income database to speed up loan approvals. There’s just no way around it. Income verification is an essential part of the mortgage loan process because it’s the best way to gauge a prospective borrower’s ability to pay. But what’s necessary isn’t necessarily simple, and that’s true for income [Read More…]

Fannie Mae to offer greater borrower insights by adding trended credit data to its mortgage risk assessment tool

Data expansion designed to help benefit both lenders and consumers — and marks the first major change to credit data used for mortgage underwriting in a quarter century. A consumer’s credit report has evolved over time as an objective tool for risk assessment. But behind every credit report is a person. And that person, let’s [Read More…]

Tax Form Management Clients: Exciting Platform Enhancements for the 2016 Tax Year

Over the next 12 months, Tax Form Management (TFM) clients will see some major enhancements to their platform! Starting September 28th, Equifax will start rolling out phase one of its initiative to provide more value to Tax Form Management clients and enhance their overall user experience. Phase I: Self-Service Configuration Manager This year, TFM clients [Read More…]

Equifax Forms Strategic Alliance with Adobe to Make IXI Digital Targeting Segments Available Within Adobe Audience Manager

Advertisers Can Now Define Target Audiences Through Estimated Financial Behaviors and Purchase Propensities McLean, VA – August 31, 2016 – Equifax Inc. (NYSE:EFX), a global information solutions provider today announced that its division, IXI Services, and Adobe today have joined forces to make IXI’s Digital Targeting Segments available as a selection criteria within Adobe Audience [Read More…]

Understand Your Web Visitors Better…

Do you ever wonder how you can learn more about the people who visit your website and click on your digital ads and campaigns? You may be seeing the click-through data in your current web analytics tools, but how much does that tell you about the types of people interacting with you? AudienceIntel AudienceIntel™, from [Read More…]

Lenders and borrowers to benefit from risk assessments with trended credit data

Incorporating payment data could help reduce lender risk and increase borrower control over credit history Fannie Mae will begin including trended credit data in their next release of Desktop Underwriter® (DU®). This data provides up to 24 months of a borrower’s payment history — including scheduled payments, actual payments and past balances. It’s a look [Read More…]