How To Incorporate Financial Data For Better Ad Targeting

State Tax Credits

The rise of data-driven marketing has brands increasingly looking for insights that allow them to better target their most likely customers and eliminate any potential media waste. But with so many resources at their fingertips, marketers are still learning how best to combine different kinds of data assets. In fact, they’re often either not using [Read More…]

Marrying Segmentation and Big Data to Help Build Better Customer Relationships

Big Data Building Better Customer Relationships

In our current age of Big Data-driven business, retailers have a considerable head start, having spent years gathering and analyzing data to shape everything from marketing strategies to supply chain management. Despite that head start, and the plethora of ways retailers accumulate data, they only have part of the picture. Every data gathering technique offers [Read More…]

King v. Burwell: Subsidies Stand

The U.S. Supreme Court has issued a ruling in the King v. Burwell case stating that the Affordable Care Act (ACA) does in fact allow the Internal Revenue Service (IRS) to provide Premium Tax Credits, or subsidies, for health insurance provided under the Federal Marketplace. Although the language of the law states that subsidies are [Read More…]

Retailers Can Use Syndicated Segmentation Frameworks To Implement Best Practices

Reaching for Retail Nirvana

Retail marketers recently convened for a webinar about “Reaching for Retail Nirvana”. The aim was to discuss ways that retailers can work towards a “retail nirvana” – defined here as improved customer engagement through a 360-degree view of their customers and prospects. Reaching this type of “nirvana” is not impossible, nor does it need to be [Read More…]

Webinar – ACA is Here to Stay: Best Practices for ACA Management

Legislative Update

Webinar – ACA is Here to Stay: Best Practices for ACA Management Tuesday | July 7, 2015 | 1:00 PM EDT The Supreme Court has issued a ruling in the King v. Burwell case upholding Premium Tax Credits, or subsidies, for health insurance provided under the federal Marketplace. But what does this mean in terms [Read More…]

Webinar Recap – ACA IRS Reporting with Intuit and Equifax

Alternative data tools help your bank meet today's big challenges.

Two weeks ago, Equifax published a survey with PwC on employers’ preparedness for ACA IRS reporting. The results were intriguing, and we wanted to learn more. So during a recent webinar with Intuit, the provider of Turbo Tax® software, we polled the audience and the outcome further proved that employers need an expert in their [Read More…]

Managing the ACA – Workforce Trends by Industry

ACA Compliance

What do your industry’s trends say about how you should manage the Affordable Care Act? Did you know that 65% of employees in the U.S. are hourly? Are you aware that, based on the average pay rate for hourly workers, the maximum monthly premium for healthcare to be considered “affordable” under the Affordable Care Act [Read More…]

Reaching For Retail Nirvana – Better Leverage Segmentation Data To Help Identify and Engage Your Valuable Shoppers

Reaching for Retail Nirvana

A major objective for any retailer is to better understand customer wants and needs, and then deliver effective offers and experiences across all channels. However, many organizations are stuck with siloed departmental systems and data, making better customer engagement a challenge. Join us for a complimentary webinar with Retail TouchPoints: Reaching for Retail Nirvana – [Read More…]

A Deep Dive into ACA IRS Reporting with Intuit and Equifax

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A Deep Dive into ACA IRS Reporting with Intuit and Equifax Form 1095 for the Affordable Care Act is often called the “W-2 of benefits”. However, the stakes are much higher when it comes to reporting under ACA because this information will determine the penalties that you and your employees could face for failing to [Read More…]

Decoding ACA: IRS Reporting and Subsidy Management

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Decoding ACA: IRS Reporting and Subsidy Management Webinar: Tuesday | April 21 | 2:00 PM EDT IRS reporting forms 1094 and 1095 for the Affordable Care Act (ACA) have been finalized and coding the forms can be especially complex when taking into consideration new concepts such as limited non-assessment periods, affordability safe harbors, and varying [Read More…]