Jeff Sporn,  Chief Digital Officer, Data-driven Marketing

About the Author

Jeff Sporn guides the Digital vision and strategy for Data-driven Marketing services from Equifax, overseeing the development and proliferation of digital solutions. He has led the development of a best-in-class database that integrates Equifax marketing data into the digital ecosystem for use in optimizing display advertising targeting. Before transitioning to Equifax’s digital business, Jeff led product management efforts for consumer markets within the IXI Services division of Equifax. He developed marketing solutions to serve industries including travel, retail, telecommunications and automotive. Prior to joining IXI Services, Jeff was Executive Director of Marketing at Verizon where he led the Marketing Analysis / Closed Loop Marketing team. He also previously worked at MCI as Director, eventually leading Product Marketing and Strategy for the Mass Markets business. Jeff holds an MBA from Carnegie Mellon University’s Tepper School of Business and a B.A. in Economics from Wesleyan University.

View All

All Authors

Jessie Lambert
Josh Sledge Director on the Program Team, Center for Financial Services Innovation
Megan Murray Marketing Director, Data-driven Marketing
Juan Cole Vice President, Government Services
Vishal Puri Senior Director of Product Management
Rori Carney Director, Employment Tax Services
Sheldon Jackson
Carlie Christensen Senior Director, Equifax Government Relations
Paige Sullivan
Kevin Leslie Vertical Marketing Leader
Peter W. Maynard, PhD SVP Equifax Global Capabilities
Imelda Newton General Manager, Fraud and Identity Solutions
Courtney Grantham Senior Director, Portfolio Marketing Leader
Scott Spencer
Stephanie Gunselman
Lena Bourgeois Vice President, Enterprise Alliances Automotive
Jason Fry Senior Director, Product Management
Dawn Gibson Appeal Board Review Specialist – Appellate
Jeff Sporn Chief Digital Officer, Data-driven Marketing
Lee Grice Enterprise Solutions Enabler
Priscilla Wanyeki Industry Marketing Director
Joel Hardi Solutions Consultant - Government Services
Joshua Burrows Manager in the Appellate division of Equifax Workforce Solutions
John Ray Senior Director, Identity and Fraud Analytics
Jenna Ostmann Marketing Director for Mortgage and Housing
Brandi Hamilton Content and Communication Strategist
Tom Towson Director, Employment Tax Consulting
Shelley Kirchhoff Sales Leader, Government Enterprise Services
Scott Collins Senior Vice President and General Manager Banking and Lending and Corporate Chief Client Officer
Laurie Anderson
Angela Lockman Vice President, Product Management
David Adams Senior Director Product Marketing
Julius Sasvari, CAMS Product Management Leader
Wesley Toner Senior Director of Product Management - Insurance
Angelica Jeffreys Vice President-Enterprise Alliance Partners-Automotive
Peter Oburu VP, USIS Data and Presales Analytics at Equifax
Maria Hayes Key Initiatives Leader
Nicole Brooks Sr. Director, Product Marketing, International Workforce Solutions
Kevin Pipkins Director, Product Marketing for Employer Services with Workforce Solutions
Tatiana Burn Portfolio Marketer
Lee Goldman Senior Director and Portfolio Marketing Leader
Randa Hamade
Kate Walker Public Relations Leader, Equifax USIS
Rae Conlan Marketing Director, Data and Analytics
Nikole Brucker Industry Marketing Director
Torrey Weaver Tax Research Manager
Ian Wright Chief Insights Officer - Data-driven Marketing
Peg Elofson Senior Manager – Appellate, Claims Operations
Rebecca Kritzman Vice President, Risk Marketing Leader
Flor Santiesteban Product Marketing Manager
Alissa McCue
Dave Caldwell Senior Director - Strategic Product Management - UCM
Cristian deRitis Senior Director, Consumer Credit Analytics at Moody's Analytics
Daniel Jean Associate Vice President, Identity and Fraud Product Management
Stacy Caponetti Industry Marketing Director for the Emerging Solutions
Gordon Middleton Director of Legal Compliance
Lyra Hankins Director, Product Marketing, Data-driven Marketing 
Julia Bailey Senior Director of Product Management
Greg Jones Vice President, Data & Analytics
Seth Kronemeyer US Strategy and Innovation Leader
Styletta Carter Senior Director, Product Marketing
Chad Whittenberg Sr. Director – Data Services Product Leader
Jennifer Reid VP, Vertical Marketing Leader - Automotive
Sherrie Tanner Director, Industry Marketing
Rosie Biundo Senior Director of Product Marketing - Mortgage Services
Michael Barnes Government Vertical Marketing Leader
Matt Wiley Channels & Alliance Manager, Insurance Solutions
Nikki Washington Director, Solutions Marketing
Brian Elfrink Director, I-9 Product Management
Asad Abdulla Director, Identity and Fraud Product Management
John Fenstermaker VP, Chief Innovation Architect - Data & Analytics
Wyatt Jefferies Senior Director, Public Relations
Scott Solter Senior Director
Kyra Neubauer Director, Industry Marketing
Paul Norton Account Executive, Government Services
Sarah Seaborn
Linda Touch VP of Marketing for Identity and Fraud Solutions
Mykolas Rambus General Manager, Data-Driven Marketing
Amy Crews Cutts Senior Vice President and Chief Economist
Marshall Slaybod Product Analyst, Product Management
Tom Nolan
Miranda Glancy Industry Marketer for Banking and Lending
Andrew Skillen Product Marketing Director, Data-Driven Marketing
Theresa Freas Senior Director of Portfolio Marketing
Naser Hamdi Senior Vice President of Data and Analytics
Clair Wallace Industry Marketer
Isio Nelson SVP, Emerging and Differentiated Services
Chris Pfeltz Director, Major Accounts
Amy Graybill Vice President, Product Innovation and Management, Enterprise Insights and Core Data
Darby Coe VP of Digital Strategy and Web Experiences
Chris Atwood Senior Vice President, Senior Marketing Officer at Equifax
Christine M. Cornwell Senior Director, Product Marketing
Christy Abend Director, Product Management, ACA
John Giamalvo Vice President of Dealer Services
Tyler Sawyer Vice President, Rental and Real Estate Sector
Tricia Gabberty Senior Marketing Officer/Capabilities Marketing Leader, DDM
Jennifer Henry Vice President, Vertical Marketing Leader, Equifax Mortgage Services
Katherine Doe Director, Product Marketing, Banking and Lending
Lou Loquasto VP Auto Finance and Dealer Vertical Leader
Kurt Baumberger
Tha Vin Content Strategist for Data and Analytics
Will Kern Senior Director, Solution Architecture - Equifax Government Services
Kristina Reitenour Director, Industry Marketing