Laurie Anderson

About the Author

Laurie B. Anderson is senior director, product marketing for Identity, Fraud and Compliance Solutions at Equifax. In this role, she is responsible for delivering go-to-market strategies for market-driven innovations that transform knowledge into insights, helping financial service providers make more informed decisions.

With more than 20 years of experience, Anderson has developed successful B2B marketing initiatives within the financial services and utility industries – increasing company profitability, brand awareness and customer acquisition/loyalty

Anderson earned her Bachelor of Arts degree in Corporate Journalism/Communications from Auburn University and currently resides in north metro Atlanta.

View All

All Authors

Jeff Dugger, PhD Principal Data Scientist – University Research Director at Equifax
Benjamin Teal
Kate Walker Public Relations Leader, Equifax USIS
Rebecca Kritzman Vice President, Risk Marketing Leader
Kevin Leslie Vertical Marketing Leader
Jay Walsweer
Christopher Yasko VP, Equifax Data Science Lab
Craig Sims VP of Product Management for Automotive
Rosie Biundo Senior Director of Product Marketing - Mortgage Services
Dawn Gibson Appeal Board Review Specialist – Appellate
Peter W. Maynard, PhD SVP Equifax Global Capabilities
Ashley Morris
Paige Sullivan
Theresa Freas Leader of USIS Demand Marketing
Tha Vin Content Strategist for Data and Analytics
Kevin Pipkins Director, Product Marketing for Employer Services with Workforce Solutions
Angelica Jeffreys Vice President-Enterprise Alliance Partners-Automotive
Carlie Christensen Senior Director, Equifax Government Relations
Priscilla Wanyeki Industry Marketing Director
Nikki Washington Director, Solutions Marketing
Rori Carney Director, Employment Tax Services
Aparna Sheth Director, Product Management, Equifax
Matthew Turner Principal Mathematical Statistician
Peter Oburu Vice President, Data and Presales Analytics
Jason Fry AVP of Employer Services Marketing and Product
Jay Wooley Product Leader for Credit Marketing Services
Vishal Puri Senior Director of Product Management
Ian Wright Chief Insights Officer - Data-driven Marketing
Styletta Carter Senior Director, Product Marketing
Amy Graybill Vice President, Product Innovation and Management, Enterprise Insights and Core Data
Gordon Middleton Director of Legal Compliance
Wesley Toner Senior Director of Product Management - Insurance
Isio Nelson SVP, Emerging and Differentiated Services
Laurie Anderson
Seth Kronemeyer US Strategy and Innovation Leader
Byron McDuffee
Tyler Sawyer Vice President, Rental and Real Estate Sector
Olivia Voltaggio
Matt Wiley Channels & Alliance Manager, Insurance Solutions
Lena Bourgeois Vice President, Enterprise Alliances Automotive
Nikole Thompson Portfolio Marketer
Faith Leonard
Nicole Brooks Sr. Director, Portfolio Marketing, Mortgage and Housing
Tom Towson Director, Employment Tax Consulting
John Fenstermaker VP, Chief Innovation Architect - Data & Analytics
Lee Goldman Senior Director and Portfolio Marketing Leader
Daniel Jean Associate Vice President, Identity and Fraud Product Management
Chris Atwood Senior Vice President, Senior Marketing Officer at Equifax
Kristi Kovalak VP, Strategic Communications
Will Kern Senior Director, Solution Architecture - Equifax Government Services
Elizabeth Fairman Vice President of B2B Marketing
Courtney Grantham Senior Director, Portfolio Marketing Leader
Mike McBurnett Distinguished Scientist
Blake Hanlon VP of Government Relations
Darby Coe VP of Digital Strategy and Web Experiences
Flor Santiesteban Product Marketing Manager
Juan Cole Vice President, Government Services
Todd Hoover Marketing Practice Leader
Jennifer Reid VP, Vertical Marketing Leader - Automotive
Adrien Borger Director of Talent Solutions Strategy
Kurt Baumberger
Tatiana Burn Portfolio Marketer
Sriram Tirunellayi Vice President, Data and Analytics
Scott Shipman AVP of Tax Credits and Incentives, Workforce Solutions
Clair Wallace Industry Marketer
Tricia Gabberty Senior Marketing Officer/Capabilities Marketing Leader, DDM
Randa Hamade
Jeff Sporn Chief Digital Officer, Data-driven Marketing
Jamie Bassaline
Shelley Kirchhoff Sales Leader, Government Enterprise Services
Sharla Godbehere
Chad Whittenberg Sr. Director – Data Services Product Leader
Brandi Hamilton Content and Communication Strategist
Maria Hayes Key Initiatives Leader
Mary Beth Parker
Jennifer Henry Vice President, Vertical Marketing Leader, Equifax Mortgage Services
Prasanna Dhoré Chief Data and Analytics Officer
Christy Abend Director, Product Management, ACA
David Ferber SVP of Analytical Capabilities & Solutions
Rissa Reddan SVP Marketing, Commercial
Megan Jentz
David Adams Senior Director Product Marketing
Linda Touch VP of Marketing for Identity and Fraud Solutions
Michael Barnes Government Vertical Marketing Leader
Joel Hardi Solutions Consultant - Government Services
Jenna Ostmann Marketing Director for Mortgage and Housing
Katherine Doe Director, Product Marketing, Banking and Lending
Miranda Glancy Industry Marketer for Banking and Lending
Megan Murray Marketing Director, Data-driven Marketing
Naser Hamdi Senior Vice President of Data and Analytics
Shelly Nischbach Vice President, Verification Services – Consumer Finance, Equifax Workforce Solutions
John Stremel VP of Sales for automotive digital solutions at Equifax
Erin Merz
Dave Caldwell Director of Product Marketing, Unemployment Cost Management
Lee Grice Enterprise Solutions Enabler
Rae Conlan Marketing Director, Data and Analytics
Chris Pfeltz Director, Major Accounts
Jessie Lambert
John Ray Senior Director, Identity and Fraud Analytics
Stephanie Gunselman
Lyra Hankins Director, Product Marketing, Data-driven Marketing 
Kseniya Zubkova Marketing Project Manager and Analyst
Josh Sledge Director on the Program Team, Center for Financial Services Innovation