Lyra Hankins, Director, Product Marketing, Data-driven Marketing
About the Author
Lyra Hankins is a Product Marketing Director for Data-driven Marketing solutions at Equifax. Her career experience in marketing roles in technology companies gives her a broad perspective on Marketing and software/data solutions. Having worked on a variety of cutting-edge technologies over the years, she is excited to launch new and innovative solutions in Marketing Attribution and Digital Credit Marketing from Equifax. When not delving into new projects and communications for her products, she can be found with a camera in hand, enjoying photographing art and architecture in the Washington, D.C. area or other fun locales.