Analytics and Benchmarking Focus

Webinar: Register Now for The Impact of Digital Transformation on Customer Experience: Are you leaving money on the table?

Join Equifax Thursday, November 9, 2017 at 1:00 pm ET as Hrishi Talwar, VP of Digital Identity and Mobile Products at Equifax, and guest speaker Maxie Schmidt-Subramanian, Principal Analyst at Forrester discuss integrated digital experiences within the banking and lending space. Device technology is increasingly more pervasive – connected cars, programmable homes, and interactive voice [Read More…]

Gauging U.S. Recession Risk: New White Paper Available from Equifax

A question frequently asked is when the U.S. might enter into a recession. To help separate fact from fiction, Amy Crews Cutts, senior vice president and chief economist at Equifax and Gunnar Blix, deputy chief economist, walk us through some of the concerns surrounding the timing of recessions in a new white paper. VIEW WHITE [Read More…]

Insights that Drive Commercial Card Approvals

Are you a financial institution looking to grow your commercial credit card business?  Focusing on this market makes a lot of sense, especially with recent growth rates around 9%.  Small businesses in particular represent great opportunity for cards because these customers want fast, cost-effective financing options and the approval process for loans and lines of [Read More…]

New White Paper Available from Equifax – Gauging U.S. Recession Risk

Equifax has published a new white paper – Gauging U.S. Recession Risk. Written by Amy Crews Cutts, senior vice president and chief economist at Equifax and Gunnar Blix, deputy chief economist, this white paper walks through some of the concerns surrounding the timing of recessions. Key topics covered include: Up and Down Cycles Consumers Doing [Read More…]

Baby Boomer Wallets are Exploding: Over $320,000 in Average Assets per Household

Which generation controls over 46% of all U.S. invested assets? You guessed it: Baby Boomers. Boomers, born 1946-1964, have benefited hugely from the rising stock market. In fact, at almost $320,000, their average assets per Baby Boomer household has increased over $85,000 in the last five years and is over 24% higher than the mean [Read More…]

Baby Boomer Finances are Looking Fine for Communications Promotions: Income Up 15% in Five Years

For communications providers, marketing to consumers that have their finances in-check can help boost long-term ROI. Baby Boomers, born 1946-1964, fit that description fairly well with many Baby Boomer households having high total income, higher than average discretionary spending, and diminishing outstanding credit. Our latest infographic provides a look at how Boomer wallets have changed [Read More…]

Webinar On Demand: Q3 Economic and Credit Trends from Equifax

Make more informed decisions with economic and consumer credit insights from Equifax   Insights that Drive Strategic Growth Equifax has published the latest in our quarterly webinar series aimed at helping you make more informed decisions, with economic and consumer credit trends from across the U.S. Listen now as Chief Economist Amy Crews Cutts and [Read More…]

Can Advanced Analytics Improve Your Acquisition Strategy? Three Things You Need to Know

Financial services professionals already understand how using data and analytics can significantly improve the efficiency of customer acquisition. As the foundation of your acquisition campaigns, you most likely use internal data to create profiles of your best customers. But what may be missing from your strategy is the key to unlocking insights that can help [Read More…]

Best Practices: 3 Secrets to High-Value Customer Acquisition

In the communications and digital media industry, acquiring customers isn’t necessarily the biggest challenge. It’s finding and keeping the high-value customers that becomes difficult — and getting them on board requires more than just offering the best pricing. It requires honing in on data, analytics, and insights that can help predict who your best customers [Read More…]