3 Considerations when targeting “HENRYs” (High earner, not rich yet)

In today’s quest to effectively reach and target new audiences, one group gaining popularity is the “high earner, not rich yet” consumer, or the HENRY. The acronym clearly defines why these consumers are so popular: HENRYs have a great possibility for accumulating wealth in the future, coupled with the potential for high discretionary spending in [Read More…]

Equifax wins Technology Excellence Award at Benefitfocus One Place

Pictured: Ray August, President and Chief Operating Officer at Benefitfocus; Scott Hudson, Senior Vice President, Equifax Global Consumer Services; Annmarie Fini, Senior Vice President, Customer Success at Benefitfocus; Vince Jajuga, Senior Director of Strategic Alliances, Equifax Workforce Solutions.  Photograph courtesy of Benefitfocus.  We’re excited to announce that the Equifax Affordable Care Act Management Solution has won a 2017 [Read More…]

Customer Experience Expert, Scott Deming, Delivers Keynote at the 2017 Communications, Utility and Digital Media Industry Conference

Sought-after keynote speaker, Scott Deming, will be presenting at the premiere Communications, Utility and Digital Media Industry Conference in Chicago on May 1, 2017. Scott will join Equifax to amplify the conference theme “Return on Relationship”. He brings over 30 years of customer experience know-how to educate conference attendees on how to maximize the value [Read More…]

Approve More Business Customers

How machine-learning technology can provide insights that drive growth with less risk Soaring increases in computing volume and available data are transforming how financial institutions use and apply risk-based analytics. Traditional logistic regression models [think: everyone above the line is approved and everyone below is declined] are giving way to progressive, non-linear neural networks that [Read More…]

Premiere Communications, Utility and Digital Media Industry Conference in Chicago

Equifax offers a wide range of solutions to help businesses make smarter faster decisions. To discuss critical challenges and solutions that help Communications, Utility and Digital Media companies, Equifax is pleased to announce the 2017 conference on May 1-2 in Chicago’s Magnificent Mile. Fraud prevention, identity authentication, credit risk and marketing leaders will gather to [Read More…]

Disrupting the Global Market with Equifax Ignite

Equifax today announced the global launch of its powerful analytics portfolio, Equifax Ignite™. Available now in the U.S., Canada, the U.K. and in Australia in the fall, Equifax Ignite challenges the traditional “one size fits all approach” with an innovative suite of solutions that provides fast, configurable and actionable data to solve our clients’ most [Read More…]

What’s the big secret? Neural networks decoded.

Advanced analytics, machine learning and logistical regression – traditional methods used to calculate credit scores today. Enter deep neural networks, the mysterious black box that was once thought uninterpretable. While modern techniques such as this promise more accurate results, the challenge was in interpreting the results in order to maintain regulatory compliance. In a recent [Read More…]

Want the Secret to Approving More Loans for Small Business Customers?

It involves a new type of credit risk modeling called NeuroDecision™ Technology Is your organization working to strengthen its current small business lending strategy? Are you searching for expanded financial insight to help approve more loans for small business customers? Is small business growth a priority for your organization in 2017? If you answered “yes” [Read More…]

ACA Filing Tips: What Does this IRS Error Mean?

It’s once again ACA filing season! HR and benefits professionals know that when preparing to transmit forms to the IRS – through the IRS ACA Information Return (AIR) System or through a technology vendor – it’s important to understand common IRS transmission error messages, plus what they mean to help remedy the problem. A better [Read More…]

Introducing A New Dealer Market Intelligence Platform

In reality, auto lending is different from other types of lending. Unlike most other direct to consumer relationships you have, auto lending involves another critical factor—dealerships. With increased pressures from non-traditional lenders, you need better visibility into your dealer relationships to successfully navigate the competitive landscape. Ultimately, you need to ensure you are the lender-of-choice [Read More…]