A Crystal Clear View of Your Customers and Prospects

This new marketing tool is your new secret weapon Better performance with less effort is what we all want, right? But, for B2B marketers it’s particularly important. Strategies, initiatives and campaigns can be some of the most visible within an organization, and many times you tackle them with fewer internal resources than other functional teams. [Read More…]

Upselling. Simplified.

Equifax BusinessConnect TM for Marketing Optimizes Sales to Current Customers Upselling and cross-selling are easier said than done. To do it successfully, business customers need as much information as possible. However, often there is only minimal data available. Typically basic information requested during the customer acquisition and onboarding process. This data gets stale fast and [Read More…]

Five Tips for Better B2B Prospecting Using Salesforce®

Ever had a commercial prospecting campaign fall flat, despite having a relevant message and a competitive offer? It happens, and many times, the culprit is data. If using B2B prospecting lists purchased from third-party providers, or simply mining your Customer Relationship Management (CRM) data for new prospects, it can be challenging to optimize that data [Read More…]

When Marketing, Sales, Credit and Collections are not in Lock Step the Risk of Something Going Wrong Increases

BusinessConnect helps departments work better together to minimize risk  There’s a right way to do things, and then there’s real life. In a perfect world, it makes sense for marketing, sales, credit and collections teams to constantly collaborate and work from the same customer data files and customer relationship management (CRM) system. With your key [Read More…]

ICYMI: Our Top 6 Webinars on ACA Subsidy Management

ICYMI: Our Top 6 Webinars on ACA Subsidy Management Without question, 2016 brought new compliance challenges for HR professionals.  One of the more recent challenges facing employers is the ongoing management of Affordable Care Act (ACA) subsidy notifications and appeals. Because subsidies (also known as Premium Tax Credits) are the trigger for fines and you [Read More…]

Have the Election Results Impacted Employers’ ACA Compliance Strategy?

Have the Election Results Impacted Employers’ ACA Compliance Strategy? Despite the results of the presidential election, only 3% of employers surveyed have put their ACA compliance strategy on hold until additional guidance is provided, according to a recent poll conducted by Equifax during a webinar: Piecing Together ACA: Reporting, Subsidy Appeals, and Employee Education. In [Read More…]

ACA Reporting: Top 10 Things Employers Must Know Now

Webinar: ACA Reporting: Top 10 Things Employers Must Know Now Tuesday, November 15 | 2:00 PM ET Hosted by Employee Benefit News Register With ACA reporting deadlines lurking around the corner, time is running out for employers to implement the systems and processes necessary to get forms 1094/1095 out the door. Join us as we reveal [Read More…]

Equifax in Action: ACA Management Solutions

The Affordable Care Act (ACA) has brought unprecedented changes to workforce management and compliance. Employers often underestimate the amount of time and expertise required to effectively manage ACA compliance tasks such as data collection, calculating eligibility, completing tax forms, and more. That’s why organizations of all sizes turn to Equifax and our award-winning ACA Management Solutions. [Read More…]

What to Expect at Staffing World 2016

Are you packing your bags? Staffing World 2016 is coming up fast! If you’re heading to San Diego Oct. 25-27, we have a preview for you, including a “not to miss” session. Presented by the American Staffing Association (ASA), Staffing World is the largest, most comprehensive convention and expo specific to the staffing, recruiting, and [Read More…]

Compliance Challenges have Shifted the HR Technology Landscape

How do you find out what the biggest compliance challenges are facing HR professionals?  By attending the 19th Annual HR Technology Conference and Exposition. Let’s face it, 2016 has been a busy year and HR is chock full of regulatory challenges. By attending the HR Technology Conference and Expo, you will learn some of the biggest compliance [Read More…]