Former AT&T Global Exec Ken Ray Joins Equifax as the new SVP of Communications & Digital Media
As a leader serving the Communications, Utilities and Digital Media industry, Equifax continues to invest in delivering the most innovative and impactful solutions to our customers in Communications, Pay-TV, Home Security and Utilities. One key investment has been in building a dedicated and experienced team of experts to focus on this complex vertical.
With this commitment in mind, we are pleased to announce that Ken Ray, formerly VP of Sales at AT&T, has joined Equifax as our new Communications and Digital Media leader.
In this new role, Ken will develop and execute sales and go-to-market strategies to existing customers, and drive expansion into new related markets leveraging existing client relationships and exploring new partnerships. In his previous role at AT&T, Ken managed approximately $400 million in revenue. He spent more than 20 years with AT&T/BellSouth in senior executive sales and marketing leadership roles across several business units. Ken has also served as the chief marketing officer for AT&T Advertising Solutions and for YP.com where he delivered consecutive quarters of accelerating revenue growth in a $1 billion digital product set.
Ken has an undergraduate degree from Vanderbilt University where he double-majored in economics and business, and minored in Russian. He earned an MBA with distinction from Harvard Business School.