Gain deeper insight into the world of consumer credit behavior
If you missed the opportunity to join the live webinar, You Don’t Need a Crystal Ball to Predict Customer Value and Risk, the recorded session is now available online.
Equifax, Consumer Bankers Association (CBA) and the Aite Group discussed the changing landscape of consumer lending and how lenders can confidently and securely extend credit in today’s challenging economy.
This webinar focused on best practices to create better, more relevant strategies across your entire lending portfolio by understanding:
- Consumer purchase behavior and the challenges of marketing analytics
- Using trended data from past credit behavior to more accurately predict future behavior
- Segmenting consumers based on a variety of credit behaviors, like spending and payment patterns
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