Synthetic ID Fraud: One of the Trickiest Tactics We’ve Seen
Synthetic IDs are Like Digital Frankensteins Halloween is always a fun time of year. It inspires a childlike excitement in […]
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Forrester Q&A: Translating CX Improvements into Business Benefits/ROI
This is the second post in a 5-part series, Digital Customer Experience We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst with Forrester […]
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Two Sample Fraud Scenarios and Solutions for Combating Them
There are as many fraud schemes as there are fraudsters, but they fall into a few general buckets. Here are […]
How Fraudsters Are Using Synthetic Identities
Pathways to Synthetic Identity Fraud Fabricated social security numbers (SSNs) and authorized user abuse are the two main pathways into […]
The Achilles’ Heel of Synthetic Identity Fraud
Losses from Synthetic Identity Fraud are Increasing Most of us are familiar with the fable from Greek storyteller, Aesop, about […]
3 Things to Know About Trended Data
FICO recently announced that its new FICO® Score 10 T, set to be released this summer, will include trended data. […]
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3 Things to Know About Trended Data
FICO recently announced that its new FICO® Score 10 T, set to be released this summer, will include trended data. […]
The Achilles’ Heel of Synthetic Identity Fraud
Losses from Synthetic Identity Fraud are Increasing Most of us are familiar with the fable from Greek storyteller, Aesop, about […]
Synthetic ID Fraud: One of the Trickiest Tactics We’ve Seen
Synthetic IDs are Like Digital Frankensteins Halloween is always a fun time of year. It inspires a childlike excitement in […]
Enhancing Attribution Analytics with Economic-Based Segmentation
Savvy marketers know measurement all about understanding the purchase path of consumers who have converted. But to gain the best […]
Syndicated Segmentation Framework: More Powerful Marketing
New Segmentation Strategy Can Help Empower Communications Marketers In business, the devil is in the details. For Communications service marketers, […]
4 Ways to Personalize Your Marketing and Boost Sales
What’s the best way to get someone to pay attention to marketing and advertising? Make it meaningful to them on […]
Forrester Q&A: Translating CX Improvements into Business Benefits/ROI
This is the second post in a 5-part series, Digital Customer Experience We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst with Forrester […]
Why Synthetic ID Fraud Should Be On your Radar
Synthetic ID fraud is difficult to detect because it appears to be an actual consumer applying for an account. Instead, […]
The Impact of Digital Transformation on Customer Experience
This is the first post in a 5-part series, Digital Customer Experience Equifax asked recent webinar guest speaker, Maxie Schmidt-Subramanian, […]
Attribution Is Not Easy, But It’s Crucial
All advertising has a goal, which is to make the consumer aware of a product or service and encourage them […]
What is A Federated Digital Identity?
A federated identity is the result of linking a consumer’s digital identity and the attributes, which are stored across multiple, unrelated identity management systems. This digital […]
Synthetic ID Fraud: Understand It, So You Can Stop It
Communications, Energy, Digital Media Providers Face New Challenges Online and mobile-based platforms are changing how fraudsters operate. These faceless channels […]