When It Comes to Digital Identity, the Sum is Greater than its Parts. Three Key Ingredients for Comprehensive Digital Identity.

Three Key Ingredients for Comprehensive Digital Identity Every day, consumers perform tasks using digital devices. Scheduling dinner with friends. Ordering birthday gifts. Checking bank balances. And, for each activity, they must confirm their identity. Yet unlike pulling a driver’s license out of a wallet, today’s consumers have a digital identity – a compendium of user [Read More…]

How much is too much? Are you losing customers by asking too many questions?

We’ve all been there. We try to apply for something or access an account for the first time on our mobile device and get frustrated at the sheer quantity of information we are asked to enter. Not to mention how often we have to backspace because we fat-fingered something. And just when we think we’re [Read More…]

The Digital Customer Experience is Reliant upon Instilling a Sense of Security

Do customer expectations around the digital experience differ based on the type of request or transaction they are performing, such as basic banking, applying for a new account or loan, checking their balances? When posed this question during a recent webinar entitled The Impact of Digital Transformation on Customer Experience, Hrishi Talwar, VP of Digital [Read More…]

Top Three Challenges for Customer Experience Transformation

A recent Forrester Research study[1] indicates that about 50% of customer experience (CX) professionals say that organizational structure, culture, and processes are key challenges for CX transformation. While 76% of executives say CX is a critical priority, they don’t necessarily put their money where their mouth is. In practice, many executives show a lack of [Read More…]

3 Reasons Marketers Must Prioritize Customer Experience

Most marketers in the communications industry have long recognized that creating a positive customer experience (CX) is critical for acquiring customers and building long-term, profitable relationships with them. Check out our new interactive eBook, “Improving Customer Experience: A Practical Guide for Turning Data Insights into High-Value Relationships.” But as you manage the controlled chaos of [Read More…]

Communications and Utility Service Providers: Optimized Digital Experiences Help Maximize Performance

GO TO NEWSLETTER The Q4 issue of Equifax Quarterly Insights focuses on how communications, digital media and utility service providers can enhance consumer experiences and profitability in a digital society. Digitization offers communications and utility service providers an opportunity to align with consumer expectations around efficient, seamless and personalized interactions – an element that is vital to [Read More…]

Webinar On Demand: The Impact of Digital Transformation on Customer Experience – Are You Leaving Money on the Table?

Listen now as Hrishi Talwar, VP of Digital Identity and Mobile Products at Equifax, and guest speaker Maxie Schmidt-Subramanian, Principal Analyst at Forrester, discuss integrated digital experiences within the banking and lending space. AVAILABLE NOW Device technology is increasingly more pervasive – connected cars, programmable homes, and interactive voice assistants. Consumers now expect immediacy and [Read More…]