Infographic: Alternative Data Sheds Light on Credit Invisibles
Lenders have historically used credit data to score consumers. But the problem with this approach is that it prevents lenders […]
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Featured
A Better Way to Evaluate Applicants for Unsecured Personal Loans
Equifax has developed Insight Score™ for Personal Loans, a risk score optimized to help lenders evaluate applicants seeking unsecured personal loans. I […]
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Attribution Is Not Easy, But It’s Crucial
All advertising has a goal, which is to make the consumer aware of a product or service and encourage them […]
Reach the Right Millennials Through Their Devices
After a long day of work, it is unlikely that you will find Millennials standing around reading their mail the […]
2017 Resource Round-Up: Insights at Your Fingertips
Ready access to valuable insights delivered to your inbox in 2017 Equifax shares a number of resources created to help […]
Mortgage Industry: How It Has Evolved Since the Great Recession
From movies like the “Big Short” to today’s history lessons, the Great Recession is well documented. I’ve worked in the […]
Recent Articles
How Identity Verification is Evolving
John Ray, Enterprise Fraud & Identity Analytics Leader, presented “Evolution of Identity” at the Equifax Spark 2019 conference. For more […]
What is Information Asymmetry?
Information asymmetry occurs when one party to an economic transaction has more or better information than the other party. Information […]
Infographic: Alternative Data Sheds Light on Credit Invisibles
Lenders have historically used credit data to score consumers. But the problem with this approach is that it prevents lenders […]
Personal Loans are Hot; Lenders Taking Note
Market Conditions Ripe for More Consumer Lending An improving economy means more people feel confident in their ability to pay […]
A Better Way to Evaluate Applicants for Unsecured Personal Loans
Equifax has developed Insight Score™ for Personal Loans, a risk score optimized to help lenders evaluate applicants seeking unsecured personal loans. I […]
How Property Managers Modernize the Application Process
In today’s increasingly digital environment, it’s important for property managers to know who the millennial renter is and how to […]
Q&A: How Financial Institutions Can Leverage Customer Data
Financial institutions (banks, credit unions, etc.) can sideline disruption and achieve customer growth with better data utilization, according to a […]
Forrester Study: 2 Trends Changing Consumer Banking
Today’s consumers have many choices. Go to the grocery store or have meals delivered? Cable, satellite or streaming service? Drive […]
Reach Valuable Customers of the Future
Identify Upward Mobile Customers Imagine if you could predict which prospects and customers would become your most high-spending, loyal purchasers […]
Social Service Agencies: Expedite the Benefit Claims Process
Technology Provides Faster, More Accurate Claim of Benefits The current benefit eligibility verification process is a daily burden for case […]
The Right Online Ad for the Right Affluent Household
Not all Affluent Households are Alike Reaching high-income households online isn’t hard. There are many digital targeting segments based on […]
Connect Online with Consumers Planning for Retirement
It’s that time of year when many consumers think about their financial goals for 2019, including planning for retirement. Consumers […]